Event Marketing, Sponsorships & Creative Services Operations Team - Executive Director
The Global Head of Event Marketing Technology & Data is a new role of the newly formed Operations team supporting Commercial & Investment Bank (CIB) Event Marketing, Sponsorships and Creative Services. The Event Marketing, Sponsorship & Creative Services team partners with the key senior stakeholders to provide end-to-end strategy and execution of franchise client events and sponsorships across all lines of business within the Commercial & Investment Bank. The Operations team is rooted in the core principles of support – people, process and technology – and manages global projects and initiatives to provide consistency and increase efficiency and effectiveness for planners and event marketers.
As a Event Marketing, Sponsorships & Creative Services Operation Team Executive Director you will have a proven track record of experience with large-scale, global technology projects and a deep understanding of data and analytics, especially related to ROI. In addition, you will lead a small team of Operations professionals and partner with a matrixed group of functional teams including Global Technology, line of business Technology, Controls and Compliance. You will continue to look for innovation and identify technology solutions and apps for planners and event marketers that can streamline and improve their event management experience or solve for areas of concern/inefficiency.
Job responsibilities:
- Develop a full-scale global technology and data strategy for the new CIB Event Marketing, Sponsorships & Creative Services team.
- Design and implement a CRM integration based on CIB-wide and firmwide capabilities/strategy.
- Mange the successful migration to two new event management platforms – Stova and Buy the Sell (BTS) – resulting in minimal to no client impact and improving the user experience for planners and event marketers.
- Develop analytics tools to deep dive on events data and metrics, understand and communicate ROI.
- Work in tandem with other LOB and/or firmwide Operations teams to ensure we are consistent and working in lock-step.
- Work directly with technology vendors and suppliers.
- Become a ‘super user’ of core event related technologies.
Required qualifications, capabilities, and skills:
- 8+ years of experience in operations, data and analytics, or strategy. Support of or work in events, marketing or a related field; BA Degree or equivalent
- Executive level verbal and written communication skills
- Strong strategic leader and manager who can build vision and execute towards it
- Detail-oriented and organized with a strength in project and data management, analysis and reporting
- Proactive, self-sufficient, resourceful and motivated; strong sense of time management, prioritization and ability to execute against timelines
- Ability to multitask and be flexible in a high-energy, fast-paced environment and ability to problem solve/think independently
- Willingness to be a team player and work well within a matrixed organization: peers, partners, management, relationship managers and clients
- Must be able to tackle any task, trouble shoot and exemplify a positive attitude and commitment to success
- Expert in Microsoft suite, especially Excel and PowerPoint
- Proficiency with firm-wide systems or ability to quickly learn systems
- Requires some travel (around 10%)
Preferred qualifications, capabilities, and skills:
- Financial industry knowledge
- Experience with SharePoint
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